SmartPenz Technologies is in the business of helping sales teams
capture the conversations that drive commerce. We do this by working
with both Channel Partners and End-Users to leverage the power of
capture technology to drive sales force productivity.
A 2009 research report indicated that 84% of all sales training
initiatives show no long term productivity gain after only 120 days
(Source: ES Research Group). Another disturbing study indicates a
serious decline in the ability of a sales force to achieve their sales
targets, quickly ramp up their sales hires, and execute on their new
training and technologies (Source: CSO Insights, Sales Performance
Optimization - 2008 Survey Results & Analysis).
Does the blame lie in the sales training programs and/or sales
enablement technology solutions? Interestingly, when most sales
executives are pressed for the answer, they generally admit that the
failure to achieve better results did not originate in the training and
technology tools themselves, but in the lack of
execution by their own selling teams.
To solve the execution problem, sales leadership require a new lever,
one that helps manage at the core, not at the fringes. The
fringes
of selling are all those things that happen before and after a sales
call - typically abstract coaching conversations about yesterday or
tomorrow. The
core is real time, the place where opportunities either gain or lose momentum - the actual sales conversation.
With capture technology,
managing at the core requires very little change. No expensive
management travel is required - in fact, less travel is actually
better. And, all it requires of salespeople is use tools they are
already comfortable with - the normal pen and paper.
Capture technology
transforms the effectiveness and productivity of any salesperson or
selling team. This is due to its ability to capture the sales
conversation conducted by the mobile sales professional, thus making
the field call transparent. This transparency factor enables the
immediate coaching of the salespeople who engage customers and
prospects. As a result, sales behavior ramps more quickly and
efficiently to higher levels of sales effectiveness.
Contact SmartPenz Technologies, LLC:
Customer Support:
customercare@smartpenz.com
Call: 1.330.487.0300
General Info:
info@smartpenz.com
On the Web:
SmartPenz Technologies Web Site
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